Spotlight on Organisers & Sponsors: The Driving Forces Behind the Killer Mile

Killer Mile
April 25, 2025

As the excitement builds for the upcoming Killer Mile, it’s important to recognise the dedicated individuals and generous sponsors that make this vibrant community event possible. Let’s shine a light on the key players behind the scenes—the organisers and sponsors who contribute to the success of this event.

Organisers: Mow Cop Runners

At the heart of the Killer Mile are the committed members of the Mow Cop Runners, a community-focused running club that welcomes all abilities. Their mission is to promote fitness, camaraderie, and an active lifestyle. With regular group runs and participation in local races, they create an inclusive environment where runners can thrive while enjoying the stunning landscapes of Mow Cop.

Not only do they organise the Killer Mile, but they also contribute to the event in various ways, including volunteering on race day and offering a £1,000 cash prize fund to celebrate the male record-breaking winner. Their dedication ensures that the event runs smoothly and is enjoyable for everyone involved.

Headline Sponsor: Chaffinch

A huge thank you goes to our headline sponsor, Chaffinch, for their invaluable support. Established in 2011 in Stoke-on-Trent, Chaffinch is a leader in document management solutions. They provide services ranging from secure storage and paper file destruction to digitisation and AI automation. Known for their affordability, especially for SMEs and charities, Chaffinch helps organisations streamline operations, improve data security, and achieve significant cost savings.

Their contribution to the Killer Mile includes a generous £1,000 cash prize for the female record-breaking winner, assistance with race organisation, and enhancing the overall experience on race day through branding and communication efforts. Their involvement exemplifies community spirit and support for local events.

Elite Race Award Sponsor: Running Bear

Running Bear is synonymous with high-quality sports gear and expert advice tailored for athletes and outdoor enthusiasts. Their dedication to exceptional service and support of community events sets them apart. As part of their sponsorship, Running Bear is excited to announce new prizes for the Elite Race, including a £150 shoe voucher for both male and female winners, premium sweatshirts or hoodies for second place, and premium socks for third place.

Shirt Sponsor: Thirst Aid Bars

Thirst Aid Bars redefines beverage experiences through innovative design and branding. Their commitment to enhancing brand visibility transforms events into extraordinary moments. As our shirt sponsor, they provide funding for the printing of race-day t-shirts, ensuring that all proceeds go directly to charity.

Junior Race Sponsor: DJH

DJH, one of the UK’s leading accountancy practices, provides expert financial advice and services. Their sponsorship focuses on our younger participants, as every child who joins the race will receive a goody bag along with a certificate and medal, making their race experience truly memorable. This initiative is a fantastic addition for 2025, highlighting DJH’s commitment to nurturing future generations through community involvement.

Celebrating Community Spirit

The Killer Mile is not just a race; it’s a celebration of community spirit, support, and togetherness. Thanks to the incredible efforts of the Mow Cop Runners and our generous sponsors—Chaffinch, Running Bear, Thirst Aid Bars, and DJH—this event promises to be a memorable experience for runners of all ages. Join us in recognising their hard work and commitment as we count down the days to the big event!